Get More Facebook Likes: 10 Tactics That Actually Work

How many Facebook Likes does your business Page have? If you’re immersed in social media marketing, you probably know this number off the top of your head. With more than two billion users, Facebook offers a huge potential audience for your business. But with more than 60 million active Facebook business Pages on the network, …

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Write a Great Instagram Bio: Ideas, Tips, and Examples

While you might already have developed a strategy for your Instagram posts, you may be neglecting a critically important element of your Instagram strategy. Your Instagram profile creates the first impression of your brand and is the backbone of your Instagram presence. It’s also your only chance to provide a clickable link anywhere on Instagram. …

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Build a Social Media Sales Funnel That Sells

How do you make strangers trust you enough to buy your product? A long time ago in a century far away, a marketer named Elias St.Elmo Lewis came up with a brilliant answer. His theory was that you could turn strangers into raving customers with a “funnel”: a series of steps the customer follows, each …

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Facebook Live Video: The Complete Guide to Live-Streaming for Business

“Broadcast to the largest audience in the world with the camera in your pocket.” That’s the official tag line for Facebook Live video. For marketers, though, the real value is in its ability to boost reach and audience engagement. In this guide we’ll teach you everything you need to know about how to make it …

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How to Engage With Your Social Media Followers Quickly and Authentically

How do you feel when people comment on your social media posts? Awesome, right? A comment is or some form of engagement is usually a sign that people love your social media content. And it’s important to reciprocate and respond to these interactions. But at the same time, engaging with your followers can be time-consuming. …

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